New map shows great gravy divide across the country

Aldi has quizzed the nation about their habits and mapped out the UK's regional 'gravy personalities' in the first-ever Great British Gravy Map. The map reveals five levels - one being the nation's palest, through to level five that is a darker, thicker sauce.

New map shows great gravy divide across the country

TL;DR

  • Aldi's Great British Gravy Map identifies five regional 'gravy personalities' based on color and thickness.
  • Londoners prefer a pale, light gravy (level one), while Northern England opts for a dark, thick sauce (level five).
  • Scotland, Wales, and Northern Ireland favor a classic warm amber (level two), the Midlands a medium-rich brown (level three), and the South East/West a darker chestnut (level four).
  • A survey by Aldi found 94% of Britons consider gravy essential for a roast dinner.
  • Nearly 13 million jars of gravy have been sold by Aldi in the past two years.
  • Gravy lovers would drink it by the mugful, pour it on breakfast, and consider running out of gravy a major roast dinner disaster.
  • Dishes like bangers and mash, chips, and toad in the hole are popular accompaniments to gravy.