Meghan Markle prepares to launch lifestyle brand in UK for first time
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TL;DR
- Meghan Markle's lifestyle brand, As Ever, is expanding to Britain.
- This is the brand's first international market launch.
- The expansion suggests the Duke and Duchess of Sussex intend to remain in the UK long-term.
- Products like tea (£11) and scented candles (£50) will be available.
- Limited edition bookmarks (£15) made in the UK are also expected.
- Meghan's jam and flower sprinkles will not be launched in the UK.
- The brand faced initial trademark challenges in the UK but later secured protection.
- Industry sources cite standard commercial logic for market expansion.